Every detail on this sweatshirt means something. It starts with a smile, the first thing we understand and the last thing we forget.

The Face. Our trademarked “smiley face” is meant to bring joy and remind us of the innocence we all carry, no matter our age.

The Words. Everyone we work with is a Visionary: the kids we see, their families, our partners, and you. It’s our way of encouraging young people, and the rest of us, to build a vision for our own lives.

The Mission. Simple in design, loud in meaning. Every purchase moves the vision-care work of the Experiences That Matter Foundation forward.

Every vision starts with seeing clearly.

Wear it as a reminder that yours is worth bringing into focus.